Food Truck Promotion Channels

Posted on 06/25/2021 by Redactie

We can reach consumers in more ways than ever. With so many different options, it’s easy to get overwhelmed. However, we have some good news: selecting and using promotion channels doesn’t have to be rocket science! In this blog we will explain the different promotion channels and give you some tips.

WEBSITE

Let's start at the beginning. By creating your own website you become instantly more findable for people who want to rent your Food Truck. You can also use your website to invite people to contact you by adding a contact form. On your website, you can add various atmospheric impressions of your Food Truck, such as photos and videos of events you have been to, an overview of what you can offer as a Food Truck owner, the menu with extensive photos of the dishes, and reviews from satisfied customers. Your website serves as your own business card.
SOCIAL MEDIA

Nowadays, Social Media is a big concept with many different channels on which you can promote your FoodTruck. We will present you with two frequently used and interesting channels. These are Facebook and Instagram.
- Facebook: You can easily create a company page for your FoodTruck on Facebook. This page can be followed and liked by friends, acquaintances, and new customers for your Food Truck. Use Facebook mainly to keep your followers up-to-date on changes, new dishes, and fun events your Food Truck has been to or will attend. In addition, Facebook is also easy for bookers to contact you as a FoodTruck owner.
- Instagram: Instagram mainly revolves around visual material, such as photos and videos. This platform is getting more and more opportunities for entrepreneurs, and therefore for you too! In addition to posting nice atmosphere impressions, photos of your delicious dishes, and the design of your FoodTruck, you can also use this to keep your customers informed. Are you attending an event with your FoodTruck let your followers know by posting some amazing photos in your stories. Stories can then be added to your highlights on the profile so that followers have the opportunity to see the photos even when the event is already over. If you want your menu visible to all your followers, add this as a guide to your profile.
FOODTRUCKBOOKING

Lastly, don't forget to always keep your profile on FoodTruckBooking up-to-date. In addition to your own promotional channels, this is an extra promotional channel for your FoodTruck. This way you have an even greater reach and you can respond to multiple requests so that you will be at the best neighborhood parties, weddings, or other events as quickly as possible. Click here for handy tips to make your FoodTruck page stand out.